Activision Blizzard’s mobile game was the most profitable last quarter – NME

Activision Blizzard published a financial report showing that more than half of all revenue came from mobile games last quarter, more than PC and console games combined.

the report Covers the three months to June 30, during which time Activision Blizzard earned 273.4 million pounds ($332 million) from PC games, and 309.6 million pounds ($376 million) in console sales. Stunningly, from sales of “mobile phone and ancillary services”, the company brought in 684.3 million pounds ($831 million) and thus represented more than 50 per cent of total income.

If Activision Blizzard is to include income from an “other” category, which includes income from Note and watch And the Call of duty The leagues as well as its distribution business, which stands at 86.5 million pounds ($105 million), will remain less than 50 per cent of its total revenue.

At the same point last year, gaming console and mobile revenue were more competitive with each other. Keyboards accounted for nearly 32 percent of total income, while mobile phones saw around 35 percent. Personal computers brought in 27 per cent.

Credit: Activision Blizzard

This shows an unmistakable year-over-year growth for mobile. Computers and consoles fell sharply, while the mobile phone grew 5 percent. The majority of Activision Blizzard’s income came from King, the mobile game publisher Activision acquired in 2016, which was responsible for more than 82 percent of total mobile revenue. The king behind the company candy crushthe most successful mobile game in the United States for five consecutive years.

Immortal Diablo It is another mobile game from Activision Blizzard that faced heavy criticism for its monetization, but achieved 30 million players just two months after its launch. On the other hand, it is The company’s worst rated game.

In other news, after a series of rumors and leaks, Ghoul Tactics: Reborn It was finally announced and received a backlash regarding the price and graphics.

#Activision #Blizzards #mobile #game #profitable #quarter #NME

Leave a Comment

Your email address will not be published. Required fields are marked *